|Full Name:||Camille Saade|
|Health Sector:||Both Public and Private|
|Expertise Areas:||Public-Private partnership creation and maintenance; Program design & Implementation; Product marketing plans; Pharmaceutical or OTC marketing; Private health providers detailing; Supply chain & Logistics; Rural marketing and micro-distribution to underserved areas; Behavior change communication/Demand creation; Marketing campaigns.
|Descriptor:||Camille Saade has been involved in marketing MCH products, including ORS, in some 20 countries since he joined AED in 1988, coming from a marketing career in the pharmaceutical industry. In 2005, he directed the USAID-funded POUZN project managed by AED and introduced zinc in India, Indonesia and Tanzania through different PPP models. He currently leads the private sector element of the BMGF-funded DAZT (Diarrhea Alleviation through Zinc and ORS Treatment) Project in India.|